Launching Your Big Idea? 7 Startup Funding Ways

Do you lack funds for your next business idea? The realization of your idea depends on the necessary working capital. Where can you find fast and easy access to the capital you need such as ACH business loans? No worries! Below you can find answers to these questions.

Startup Funding: ACH Business Loans & Not Only

There’re multiple ways of getting financing for your new business. Only, this type of funding is, as a rule, risky in the eyes of providers. The reason is simple: new businesses come with higher risks.

Here’re 7 ways to finance your startup:

  1. Bootstrapping: this is when you build your startup using your personal finances or from the operating revenues of the new company.
  2. Friends and family: this is a go-for option in many cases, however, it can hurt your relationships.
  3. Line of Credit: a line of credit means the lender sets certain funds with a limit on the amount you can spend.
  4. Accelerators and Incubators: in this case, you get early-on resources.
  5. Crowdfunding: you can find a number of crowdfunding platforms to use for raising capital.
  6. Equity Financing: in this case, you should issue shares of your stock, or ownership to obtain working capital. However, if you turn to a reputable alternative online lender that specializes in your field, you can get quick and easy access to the necessary funding, such as ACH business loans, with the cheapest possible rates.
  7. Independent Angel Investors and Angel Investor Networks: they’ll provide you with funds but will require some ownership of your business.

Important to Know

Knowing how to finance your startup is key to your success as an entrepreneur. The reality is that business ventures are likely to require more financial resources than you think.

Did you know that lack of business funding is the top reason why at least 90% of startup businesses become a failure? Statistics in the field show that the average small business requires nearly $10.000.

To sum up, startups aren’t the same as running businesses, and the funds they require are different as well. Just take the time to shop around to find the right financing for your startup.

Author Bio: Michael Hollis is a Detroit native who now lives in Los Angeles. He is an account executive who has helped hundreds of business owners with their ACH business loans solutions. He’s experimented with various occupations: computer programming, dog-training, scientificating… But his favorite job is the one he’s now doing full time — providing business funding for hard working business owners across the country.

Marketing Tips for Home Based Business

As a business owner, both corporate, online business and home business, would want success. Success in business will certainly not be separated from marketing activities. Various theories about marketing and tips for success in running it become a reference for business owners to carry out marketing activities. Often we also read various tips for marketing online and corporate businesses, but we rarely find ways to market or specifically tips for marketing activities for home-based businesses.

On this occasion, will share marketing tips for those of you who have a home business. Here are the ten tips:

 Website for Your Business

Even though your business is a home-based business, running online marketing activities will also have an influence on your offline sales. You can start marketing activities offline by creating a simple website. Through the Website that you have, you can introduce what business you are running, what products or services you offer to your target market and also how to contact you. Make sure all the information on the website pages is accurate, do not forget the good website design so that the marketing strategy that is implemented will take place properly.

Local Search

For home business owners, address and access to business locations are important. By listing your business location on various sites such as Google Site and Yahoo Local, your home-based business can be identified and accessed more easily by prospective customers.

Social Media

Currently, social media is one of the communication media that is being loved by the public. Social media such as FB and Twitter have not only been used to communicate between relatives and relatives, social media has also been used as a marketing or promotion media for various brands and products. By using social media, you have the opportunity to introduce and bring your home business closer to your target market.


Blogs are sites where you can update the latest content about the business that you are running through writing, images, videos, or links. You can create a blog through WordPress and also Blogger. In addition, you can also contact popular blog owners to promote your business through their blog posts.


Get public attention by contacting media such as magazines and television stations to publicize your home-based business. The more famous the product or service you offer, the greater the possibility of increasing sales figures.

Affiliate Program

Affiliate program is one of the marketing activities that can be offered to loyal customers of a home business that you are running. Every time your customer brings you a new customer, give him a reward in the form of a discount coupon, free product or various other types of rewards.

Make sure whatever home-based business activities you do are going well, why is it like that? Every good thing that can satisfy customers, it will create new possibilities, namely referrals to use the services you offer or try your products provided by satisfied customers to the next prospective customer. The more referrals that appear, the stronger word of mouth marketing your home business.

Public Speaking


If you really understand the issues regarding the field of products or services you offer, don’t hesitate to offer yourself as a speaker at seminars around that field. Through the event you can introduce your products or services so that the home-based business that you are running becomes better known to the public.…

The Right Marketing Techniques for Millennial Customers

You know, if our generation, the millennials, spend more money than the previous generation. In fact, research has consistently shown that Millennials prefer to enjoy the offline shopping experience. Some of them like businesses that provide a lot of experience ranging from seeing goods, trying, ordering to giving a review. Being a challenge for business people who want to get the attention of millennials.
The easier generation is more interested and focused on experience than product. Most of them are not interested in traditional advertising. Even when they search for products online, they will skip advertisements, filter advertisements on television and turn their attention to their smartphones, or choose to watch their favorite shows on social media. Yes, here are some challenges that could become marketing techniques to attract and win the hearts of millennial customers.

Segment Target Markets with Psychographic Techniques

Psychography targets the audience by examining the values, attitudes and motivations of the community. For example, when Generation Z has different desires from those of their parents’ generation. Although sometimes their needs are the same.

Dividing everyone in simple demographics isn’t enough. Awareness of psychographic differences enables better targeting. One group can receive messages that are tailored to their thoughts and language style. This will certainly help businesses deliver product messages more easily.

 A Marketing Campaign by Giving Customers Something

There are things better than just asking people to do something for us. Asking them to provide data for us even asking them to give money for our products. They tend to look for businesses that give more than they ask for.

For example, when we need data on website visitors who come to visit our online store. Providing subscribe forms is possible. But what can make visitors want to give it to us? Of course, we need something to give to them. For example, e-books or discount vouchers. They will be easier to provide data than just us who ask.

Use Quizzes, Competitions, And Competitions To Attract People

Social media provides space for business people who want customers from the millennial generation. Various businesses have tried it. They make quizzes, competitions or prizes that can be adjusted to the moment at that time.

The quiz given does not have to be big, has a long-time period and has millions of rupiah in prizes. Just give a simple quiz, and make them want to interact on our social media. It has been able to provide space for them to be loyal to us.

Give A Free Product or Offer A Trial

In addition to providing discount vouchers, to attract attention they can also be given a free product or offer a trial of our products. Invite them to try the product we will launch first. Give them a chance to argue, give advice for our products.

That way, they will feel that they have been involved in many important things in our business. Not just offering them the products we have. But it involves every product development that will be issued.

Use Photo or Video Content

In addition, using photos or videos as content marketing is quite an effective way. Now many platforms that provide convenience for business people to create content that is, in fact, closer to the customer.

Social media, like Facebook, Instagram, Youtube and many more make it easy for business people to create and sell their visual content. Of course to provide more experience for their customers who are still millennial generation.

Well, that’s at least some things that really should be taken into consideration for business people. Besides looking for the right partner to run an online business…

Restaurant Marketing Strategy

Marketing is the process used to determine products or services to be attractive to customers by using sales, communication and business development strategies.

When marketing a restaurant, these three aspects need to be kept strong and available, including food and drink, service and restaurant atmosphere. While in the formula and implementation to be successful and as expected, good restaurant marketing strategies, promotion programs, and added value are needed.

In order for a restaurant marketing strategy to work successfully, it is necessary to pay attention to several things, including being able to build restaurant branding, utilize social media, position the restaurant properly, analyze menus and training. Restaurant branding is indeed not easy and it is not enough just to promote in various media.

This is because the name of a good restaurant must begin with building an image and reputation so that it will produce relations and be able to be widely known by the public. Actually there are some things that need to be considered in marketing a restaurant or cafe, including:

Introducing First Impressions

First impressions of visitors, when coming and eating at your restaurant, can greatly determine whether they are satisfied or not. Visitors will begin to build perceptions, starting from the first entrance to the restaurant, the speed of service, the taste of the dish, the friendliness of the service when payment, to the handling of visitor services when going home.

The Purchasing Power of Each Visitor

The ability of employees and supervisors to sell greatly influences the amount of rupiah you will receive from restaurant visitors. How to offer dishes when taking orders, how to talk, the ability to sell extra food and drinks when ordering, will be able to increase visitor purchases.

Providing Packages for Parties

The number of potential customers who make a party will be able to increase sales at your restaurant. Prepare special offers that are able to attract according to the desired concept

During the party, it is hoped that the restaurant will not close in general because this will build a bad image and disappoint other customers, especially loyal customers. Therefore you need to build relationships and customer satisfaction.…