Simple Marketing Tips for Small Businesses

Business newly established alias open eyes confuse you on how to develop and raise it. The reason is not easy to be able to make a famous business or product known to others. There is a way that is usually done by entrepreneurs that are using marketing to be able to get customers and make famous and popular products. However, it is hard to spend even more money, so it is necessary to use the following lightweight marketing tricks.

1) Using Social Media

The first is utilizing social media. What is needed for social media? Of course a smartphone. But now anyone who has a smartphone, surely everyone can have internet credit capital, indeed everyone must have a smartphone. There is no more reason not to be able to use social media to promote your product or business results.

2) receive the Tester

If it is opened in the culinary field, the tester will become one of the classic marketing methods. In fact, this has succeeded in bringing many business products for food to become well-known and also popular products from a small business. For example, from kebab efforts that provide what the tester looks like, the longer they succeed in repairing their wings into branches again. then spend just a little capital for the tester, not much but the marketing is certain.

3) Make a Podcast

Making a podcast is the most widely performed event to be able to promote marketing or support a product that is owned. People are now wondering how to put out a product like that, what kind of company or its founder, and some other questions. Podcasts are a way to introduce a product, by explaining what your business is like, how the process is, its philosophy, etc. make more people argue than trying to multiply the product at a low price. You really have to be demanded creative to be able to attract customers today.

4) Information to Customers

Give weekly or daily info like an “explosion” turned out to be very useful for customers and regular customers for your product. Where they don’t need to check and look for what’s new in your business, they already know through various info like a blast email or maybe a short message. In this time several small businesses and also have an online system that has provided this and provide customers to know what items have been upgraded. Just like social media that also discusses the approval of the notification or approve for the latest products from your business.

5) Become a Sponsor

Furthermore, to be able to buy products without having to spend a lot of money, by sponsoring an organization or sponsoring an activity. They will surely repeat and say again and again about who is sponsoring them and helping with their activities or organizations. Well, that’s where your product will be known and attract the attention of many people. So there is no need to bother using marketing tricks, customers and the public who already know the product of the results of your efforts.

6) Give Free Souvenirs

You never take a walk with your sister or child, then they say they want a gift or souvenir given by the business. Very many who do that right? Learning from existing phenomena, you can also use free gifts or souvenirs to be shared and attract the attention of the public. That way they will look at the products offered and also be useful for further business offers. Who does not want free?

In fact, we started looking for products that didn’t need to put large banners on downtown red lights or use advertisements on television. There are many other simple ways that can make you understand how to market and popularize your products to the public, and succeed in attracting their attention instead of using products from your business and being loyal to customers. It will require a fairly long process, but there is no harm in trying or not needing to help further development…

Marketing Strategies for Small Companies

The marketing strategy is an important component in marketing products to all small, medium and large businesses. In this opportunity, we will not discuss marketing strategies for small and large businesses. What we will discuss is a marketing strategy for medium-sized companies.

Middle-class companies that are developing, of course, will have a struggle for resources, finance, and transportation in infrastructure. With these conditions, it is very important for companies to be able to get more to buy compared to excessive marketing costs. This requires an effective strategy to be able to reap greater benefits. Here are some effective marketing strategies to increase the growth of middle-class companies.

1. Customer Marketing Experience

Customer experience is one marketing that can be applied by companies to be able to attract more with lower marketing costs. Customer experience will be the company’s stewards to market the products offered. For example, a customer who has paid with you for a year and is satisfied with the product that you are selling will immediately share your business experience.

From the small talk, your customers make to these friends, they don’t close the conversation, their partners will come for you. In addition, your existing customers will certainly continue to increase the amount of spending.

2. Data-based marketing

In the digital era like today, marketing products no longer need to do giant marketing techniques that will waste a lot of money. You can now market the products you need according to the data your target customers need. In digital marketing, business people can not only look at data in more detail but can also vary to increase ROI and maximize marketing. Marketing for successful middle-class companies can take their views on marketing based on data and understand the concepts of branding, creativity and data analysis.

3. Technology-based marketing

Is data-based marketing different from technology-based marketing? Yes, very different. Although some of them are part of digital marketing, they have different techniques. One example of technology-based marketing such as marketing through social media or through TV.…

Marketing Tips for Developing Small Businesses

Developing small businesses to make it big is not an easy matter. The reason is, to do this, an entrepreneur must try very hard. Meanwhile, they are willing to go out of business for the sake of developing their business. Remember, the key to the success of an entrepreneur is hard work, smart, and never give up.

Well, so do entrepreneurs who run small businesses. They also have to succeed and apply special tips so that the business is successful and large. Tips or tips that are applied cannot be applied just like that. However, it must be studied and applied before it is actually applied. The goal is that entrepreneurs understand and understand the purpose and function of tips and tips for developing small businesses themselves.

Then, what are the tips and tips? well, here are some tips and tips that you should apply if your small business wants to be big and successful:

# 1 Use business strategies

Every entrepreneur will need a business strategy to develop their business, even with you. Because, in addition to making it easier for you to run a business, this strategy is useful for making it easier for you to determine the budget that must be spent, the actions that must be taken, and as a reference in business development.

# 2 Save on Operational Budgets

This method is useful for minimizing operational funds. If the operational funds per month can be fixed, why not? tips on developing a small business itself aims to minimize the cost of expenditure, most of the operational costs are not important.

# 3 Know the Market Prices

To develop your business, you must always pay attention and know the market price. The reason is, in this way you will know the actual price of your product. In addition, this method is also useful for approval-price increases or price decreases of the product.

# 4 Understand your competence

Recognizing and understanding business motivation is a must and must be done for you. The reason is, in this way you will always be encouraged to make the latest innovations. Not only that, these small business development tips will also make you more active and get to make products that are better and better than what you want.…

Small Business Development Strategy


The development of small and medium businesses has recently increased quite rapidly. we must realize that having a small and medium business in this era is certainly very promising, especially if we know the strategy of developing small and medium businesses. In developing a business so that it becomes big it is not easy, many aspects must be fulfilled, therefore, for those of you who want to develop your small and medium business, we will share the development strategy.

In starting a business or developing an existing business, of course, you must have the intention and tips that can help you in its development, therefore to support the development of your business you can follow a few tips below:

Choose the Right Location

For small businesses that depend on physical stores, location is one of the most important capital in developing their business. By determining a strategic location (can be close to customers or close to sources of raw materials) will certainly be very influential with your business,

By choosing a location that is close to the customer, of course, the exposure or awareness of your business will be greater so that the possibility of a transaction is also greater. If indeed your type of business requires a constant supply of raw materials, then proximity to the location of raw materials can reduce costs, which in turn can lower selling prices and provide a competitive advantage to your business.

Take advantage of Social Media

Yes in the digital era like now, of course, the role of social media is very powerful in carrying out any activity let alone being used as a medium for marketing your small and medium businesses. With social media, you can do promotions with scalable costs, meaning that costs can be adjusted to your budget and the stage of development of your business.

Another advantage of promoting using social media is Reach or Reach. Social media can reach broader markets both those outside the island or abroad though. How to promote it also varies from making interesting pictures or providing product information with an article presentation to make customers better understand in detail the products you market.

Make Innovations

Customers usually have a boredom and tend to want something new, so that customers do not ‘go’ to another place where we have to provide innovation for our efforts in order to attract them back. This is very important especially for businesses that have many competitors. Therefore innovation is very important to do if you want to develop the business.

Plan your Finances well

Why is this aspect needed in developing small and medium businesses? Due to the fact that many businesses go bankrupt due to errors in financial management, errors in management arise because there is no monitoring of profits and losses. One way for better financial management is a neat recording system and regular financial reporting. Currently, there are many software that can help with this recording. Another advantage of having records and financial statements organized is that it can be used as supporting documents in applying for business loans.…

The Most Effective Cafe Business Marketing Strategy

The cafe became one of the multifunctional places for several people. Not only providing food and drinks, but also a cafe that is usually used for meeting places. Cafes are also popular as a place to hang out young people or also often made a group work that is comfortable and convenient. No wonder some people look at it as one of the business opportunities.

Of course, you need help or a strategy to make the cafe that you founded immediately recognized by many people. There are various strategies that you can actually implement when launching a cafe. Some need large capital but not a few who need minimal capital. Here are some of the most effective and recommended cafe business marketing strategies for you to try

Use the Unusual Cafe Concept

To promote your cafe and unique and unusual cafe concepts. The concept of the cafe is not only limited to interior or exterior design but can also be from the food menu to the waitress costume. There are many cafes that you can use as a library, horror, automotive, to jail or hospital. This unusual concept is what attracts your cafe compared to other cafes.

Request a Food Blogger Review Your Cafe

The more developed the technology, the more diverse ways of marketing. Now available only through writing or making advertisements on television or radio alone to video reviews. You can work with food bloggers or famous food vloggers. In addition to the ease of information about the cafe and the bloggers and vloggers are also able to improve the image of the cafe itself. Bloggers have a special ability to process words that can improve the SEO of your cafe website.

Use Social Media

One other promotional strategy that you can try, Of course, there are requirements that need to be followed, such as following a social media cafe account and posting their photos while in a cafe on social media as needed. In addition to being able to increase followers and increase information related to your cafe, this strategy can also create a trial place to introduce new menus to consumers.

Use the Delivery Order Strategy

Not always consumers have to come to your place first. The ball shuttle strategy can be applied to increase sales of your cafe’s food and beverage menu. Cooperate with several transportation applications so that customers can easily order the food and drinks offered. You can provide order delivery services on the pages of your cafe’s website

Promo Presents Certain Moments at Specific Moments

Finally, don’t forget to present interesting promos at certain moments. The agreed moment could be your cafe’s birthday or on a certain day such as Christmas. You can also give discounts for visitors who have birthdays on this day. With this, there will be more visitors who have special privileges. Apart from this it also helps visitors to enjoy more food and beverage menus in your cafe because there are discounts.

To bring your cafe into a successful business you are also required to make a good lead character. Never give up and want to learn from mistakes is an attitude that is needed by every business person.…